What elements should you consider
when you begin thinking about a structured corporate identity?
Here's a partial list to get you started...
Your
logo
Does it effectively represent your business? Is it dated in its
appearance? Is it distinctive and eye-catching?
Your business card
Are your logo and contact information professionally presented?
Are you satisfied with the quality of the cardstock and the printing?
Your stationery
Are your written correspondences consistent in their appearance?
Do you have letterhead with coordinating envelops? Do you have
a convenient way to mail reminders or notices to customers?
Your promotional materials
Do you have brochures, flyers or other materials that you can
distribute to potential customers? Are they professional in their
appearance? Are they current? Is the flexibility of self-mailers
of interest?
Your web site
Do you have a web site? What would you like your web site to accomplish?
Is your site attractive and easy to navigate? Are you interested
in e-commerce or database-driven content? Is your site in need
of an upgrade? Has your site been submitted to the major search
engines?
Your presentations
Are you taking advantage of electronic presentations? Would customized
presentation templates be beneficial? Have you considered distributing
presentations on mini-CDs?
Stationery Design
Business Cards
Business Card Design
Business Card Printing